Automated Testing Software Market Share & Size, Technologies | Trends Report 2031


According to Reports and Insights analysis, the automated testing software market was US$ 22.6 Billion in 2022. Furthermore, the automated testing software market to register a CAGR of 6.4% which is expected to result in a market forecast value for 2031 of US$ 54.8 Bn.

The growth of the market is driven by the increasing adoption of agile development methodologies, the growing need to improve software quality and efficiency, and the rising demand for cloud-based testing solutions.

Regional Coverage

The global automated testing software market is segmented by region into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

North America is the largest market for automated testing software, followed by Europe and Asia Pacific. The growth of the market in North America is driven by the increasing adoption of agile development methodologies and the growing need to improve software quality and efficiency. The growth of the market in Asia Pacific is driven by the rising demand for cloud-based testing solutions and the increasing adoption of automation testing in the automotive and manufacturing industries.

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List of Top Key Players

The major players in the automated testing software market include:

  • IBM
  • Micro Focus
  • Tricentis
  • Testim.io
  • Applitools
  • Ranorex
  • SmartBear Software
  • Parasoft
  • Sauce Labs
  • Cigniti Technologies
  • Keysight Technologies

Factors Driving Market Growth

The following are the key factors driving the growth of the automated testing software market:

  • Increasing adoption of agile development methodologies: Agile development methodologies are becoming increasingly popular as they allow for faster and more efficient software development. Automated testing is a key component of agile development, as it helps to ensure that the software is of high quality and meets the requirements of the users.
  • Growing need to improve software quality and efficiency: The increasing complexity of software applications is making it more difficult to test them manually. Automated testing can help to improve software quality and efficiency by automating the testing process.
  • Rising demand for cloud-based testing solutions: Cloud-based testing solutions are becoming increasingly popular as they offer a number of advantages, such as scalability, flexibility, and cost-effectiveness.

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Recent Developments

The following are some of the recent developments in the automated testing software market:

  • IBM acquired Tricentis, a leading provider of automated testing software.
  • Micro Focus acquired Eggplant, a provider of automated testing software for mobile and web applications.
  • Ranorex acquired TestComplete, a provider of automated testing software for desktop and web applications.
  • SmartBear Software acquired Testsigma, a provider of automated testing software for agile teams.

Key Benefits of This Market Research

This market research report provides a comprehensive analysis of the automated testing software market. The report includes an overview of the market, a list of the top key players, factors driving market growth, regional coverage, recent developments, and key benefits of this market research.

The report also includes a detailed analysis of the competitive landscape of the market. The report identifies and profiles the leading players in the market, including their strengths, weaknesses, opportunities, and threats.

The report also provides a detailed analysis of the market trends and opportunities. The report identifies the key trends that are driving the market and the opportunities that are available to the players in the market.

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